SEO & Digital Growth · Food & retail

GreenFork Kitchen

Content and on-page program built on topic clusters around recipes and products.

Year: 2025Duration: 5 monthsServices: Content SEO
GreenFork Kitchen — Food & retail case study by KAPUSTA.DEV

The challenge

The blog published weekly but ranked for nothing commercial — no structure, no internal linking, no intent mapping.

Our approach

  • Keyword research grouped into clusters with clear search intent
  • Pillar pages linked to supporting articles and product pages
  • On-page rewrite of titles, headings and snippets across 90 URLs
  • Content refresh cycle based on Search Console decay data

Results

+240%

Non-brand organic traffic

48

Top-10 commercial keywords

+31%

Organic revenue share

Technologies

  • Content strategy
  • On-page
  • GSC
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