SEO & Digital Growth · E-commerce
Kidora Kids Shop
E-commerce SEO across category architecture, feeds and product page optimization.
Year: 2025Duration: 5 monthsServices: E-commerce SEO
The challenge
Paid ads carried the whole business: organic delivered under 8% of revenue and category pages were thin.
Our approach
- Category and subcategory architecture mapped to real demand
- Unique category copy and FAQ blocks with schema
- Out-of-stock and variant handling to stop losing rankings
- Feed hygiene so shopping and organic reinforced each other
Results
+126%
Organic revenue
-29%
Blended ad dependency
+58%
Category page entries
Technologies
- Category SEO
- Feeds
- Schema
